We Create Websites
THAT WORK!
OUR PROCESS
Make sure your website is a sales tool that converts. Your website is your 24-hour salesperson who should be built to convert. When we design a website, we plan for continued learning and optimization over time as part of every website project. Your website will deliver better results because of continuous improvements with growth in mind at the beginning. We know the process and the roadmap for launching successful websites. We would be excited to discuss our web design, web development, and web growth plan with you. Don’t be a stranger.
HOW WE DO IT
What makes us different?
ASSESS
If a website had a “Check Engine” light, we have the tools and insights to identify what is wrong and create a plan for getting your website back on the road again.
FOUNDATION
We build websites that give your business a firm foundation for growth. Simple and effective is the most effective way to accomplish this phase.
GROWTH
Once your website has a firm foundation to build on, we can now focus on identifying, measuring, and gaining new customers.
EXAMPLE OF OUR WORK
We have many examples of web projects, large and small. Contact our team to get your website back on track.
WHY WORK WITH A PROFESSIONAL?
Websites are the digital face of any business in today’s rapidly evolving digital world. However, building an effective website is no small feat. Customers need the expertise of seasoned professionals who can deliver a website that reflects their brand, communicates their message, and appeals to their target audience. With a professional web design company, customers can access a wide range of services and expertise – from creating an intuitive interface to ensuring optimal performance. A professional team also provides sound advice throughout the process and handles all the technical details. Working with a professional web design agency gives customers peace of mind, knowing their project is in good hands. This results in an optimized website that presents their business in the best light possible.
When building a website, there are two key factors: usability and presentation. Usability is all about creating an intuitive user experience so customers can easily navigate the website while still having access to all the information they need. Presentation is about ensuring your website looks sharp and reflects your brand identity while appealing to your target audience. Professional web design agencies have the expertise and experience to ensure both factors are implemented in the most effective way possible.
Website UI/UX Experience
The usability of a website is essential when it comes to creating an optimal user experience. Good usability helps customers find the information they need quickly and easily, making navigation more straightforward and enjoyable. High-quality usability also prevents customers from feeling overwhelmed or confused. A well-designed website should be accessible, intuitive, and straightforward, ensuring all users have access to the same experience regardless of their device or how tech-savvy the user is. Investing in web usability gives customers a positive impression of your brand and can result in increased conversions and reduced bounce rates.
Website Structure
The structure of the navigation and pages of a website is essential for creating a compelling user experience. A good structure should make it easy for customers to find the information they need or complete tasks such as purchasing. It should also be logically organized so potential customers can quickly understand how to access different parts of the website without searching around. Redesigning a website means revisiting its basic layout, ensuring users can navigate easily and enjoy an intuitive interface. It’s important to consider usability when structuring pages and how different elements fit together on each page – this ensures customers feel comfortable while helping them make informed decisions throughout their journey.
Research & Strategy
Know Your Customer (Buy Persona)
Knowing your customers and how to connect with them is essential to your overall marketing plan. As part of a great strategy, you can easily target your market and retain them as long-term customers.
Website Engagement
User engagement comes when your website visitors value the content you have created, stay on your site longer, and eventually become long-term customers. Some metrics will show you which areas of your website are producing actual leads. Creating great graphics, valuable copy, fast page load, and easy navigation will increase customer engagement and higher profits.
Design
Branding
Effective branding will involve every single aspect of your website. Graphics, copywriting, images, blog posts, and anything you can think of. We make sure that we maintain your brand throughout your website. We can start running with a brand strategy already working for you or help you create one.
Content Development
Your website content is anything on your website that represents your business. It could be textual, visual, or audio. It all has meaning and relays what your company stands for. Creating a content strategy will move your project along faster and with more meaning to your target market. Our marketing team helps refine all your web content to help in inbound marketing and SEO ranking strategies.
Website Strategy & Navigation
We want to create pathways for customers to move through websites. A website’s navigation is a tool for helping organize content but can also be used as a sales or educational pathway for customers. They should be able to flow from page to page easily for higher engagement. This can be through discovery or intentionally in how we layout pages and content. Your navigation is an important part of generating qualified leads.
Development
Responsive Web Design (UI/UX)
A responsive website should respond to whatever device a visitor is using. They should have a consistently good experience browsing your website regardless of their device. In today’s world of digital marketing, this has become a necessity, not an option. At Digital Attic, we make this standard practice for our team. We also work to optimize the experience on each platform to help ensure a good customer experience. Doing this right can have effects on a customer’s experience and even can affect SEO. If your website is not built to be responsive, this should be your first digital marketing priority.
Launch
Website QA & Launch
Quality assurance is where our team of professional developers and IT experts make sure your website meets best practices. This is one of the most important steps in building a website. When you launch something new, we ensure your website is launched correctly. We create demo links and preview areas to ensure what you approve is the same as what is launched live. We even make sure your old website pages are mapped to the new pages and minimize the downtime for you. We have checklists to search for errors and potential weaknesses. We want to make sure your website launch is successful.
Managed Web Hosting
Website hosting refers to the server where your website files live. It works with a domain name so people can easily find your website. Most of our clients like to have our team take care of their domain, hosting, security, and maintenance under one roof. It eventually saves time, money, and a lot of headaches. Our hosting packages include website maintenance, security, and monitoring. We have hosted websites with as little as a few hits a month to some with well over 70 million per month. Large or small, we can service your website hosting needs under one roof.
Website Tracking & Reporting
Launching a website is exciting and something to be celebrated. However, we don’t want to forget that results matter. Are you converting visitors to leads? Are your customers finding information easily? The beauty of digital marketing lies in its highly effective reporting and the ability to see real results. Know your return on investment (ROI) as we develop a long-term relationship and continue optimizing your new website.
Let’s Get Your Project Started
You’re only a few simple questions away to make your project a reality. Tell us about it.
HELP US UNDERSTAND YOUR NEEDS.